Categories Case Study

Clothing Business in India (Case Study)

The clothing business in India is a large and diverse industry, with a rich history and a bright future. Here are some key facts about the clothing business in India:

  • India is the world’s second-largest producer of textiles and garments, after China.

  • The clothing industry in India is highly fragmented, with a large number of small and medium-sized enterprises (SMEs) operating in the sector.

How to Start a Clothing Business in India

  • The Indian clothing industry is dominated by the unorganized sector, which accounts for around 85% of the total industry.

  • The organized sector, which includes large-scale manufacturers and retailers, is growing rapidly and is expected to account for an increasing share of the market in the coming years.

  • The Indian clothing industry is known for its diverse range of traditional and modern clothing, including sarees, salwar kameez, kurtas, and Western wear.

  • The export of textiles and garments is a major contributor to the Indian economy, with the industry generating over $36 billion in export revenue in 2019.

  • The clothing industry in India is highly labor-intensive, with a large number of workers employed in various stages of the production process.

  • E-commerce platforms and online marketplaces are becoming increasingly important channels for clothing retailers in India, as more consumers turn to online shopping.

  • The Indian government has launched several initiatives to support the clothing industry, including the Technology Upgradation Fund Scheme (TUFS), which provides financial assistance for modernizing production facilities.

  • Sustainable and eco-friendly clothing is becoming increasingly popular in India, with a growing number of brands and retailers focusing on sustainability and ethical production practices.

10 facts about Clothing Business in India

Here are 10 facts about the clothing business in India:

  • The Indian clothing market is estimated to be worth $59.3 billion, making it one of the largest in the world.

  • The clothing industry is the largest employer after agriculture in India, providing employment to over 45 million people.

  • The clothing industry in India is highly fragmented, with around 85% of the market dominated by small and medium-sized enterprises (SMEs).

  • India is known for its traditional clothing such as sarees, salwar kameez, and dhoti kurta, which are still popular among the masses.

  • The Indian clothing industry is dominated by cotton, which is the most commonly used fabric due to its affordability and versatility.

  • India is the world’s second-largest exporter of textiles and clothing after China, and the industry generates significant foreign exchange revenue for the country.

  • The clothing industry is rapidly embracing e-commerce in India, with many retailers setting up their online stores or partnering with e-commerce platforms.

  • The clothing industry in India is highly competitive, with domestic brands competing against international brands and unorganized players.

  • Indian designers are gaining global recognition for their creativity and innovation, with many international fashion houses collaborating with Indian designers.

  • The clothing industry in India is increasingly focusing on sustainability and ethical production practices, with a growing number of brands adopting eco-friendly materials and production techniques.

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