Categories FinTech Business

Get Wyld Card Shark Tank India Episode Review

Get Wyld Card Shark Tank India Episode Review

Get Wyld Card Shark Tank India Episode Business Overview:

  1. Business Vision:
    • Get Wyld aims to provide brand discounts and marketing-backed solutions to ordinary social media users through its Fintech and Martech mobile app and social currency payment card.
  2. Product:
    • Wyld Card: The World’s First Social Currency Card.
    • Users become marketers, promoting partner brands on social media to earn cashback.
    • Cashback offered on shopping through partner brand pages and posting a photo on Instagram.

Get Wyld Card Shark Tank India Episode Shark Tank Presentation:

3. Sharks’ Comments:

  • The founders presented an innovative model where social media users actively engage in brand promotion for cashback.
  • New Shark Judge Azhar Iqubal praised the unique business model of turning customers into marketers.
  1. Business Model:
    • Digital card and brand marketing platform.
    • Users receive discount offers through a user-backed marketing cycle.
  2. Card Availability:
    • Available through invitation only.
    • Users can apply on the Get Wyld website.

Get Wyld Card Shark Tank India Episode Founder Details:

6. Founders:

  • Dishant Sanghvi, Yash Sakhlecha, and Rij Eappen.
  • Dishant Sanghvi has prior experience in business entrepreneurship.
  • Yash Sakhlecha is a Civil Engineering graduate from IIT Bombay.
  • Rij Eappen has a background as Chief Operating Officer and entrepreneurship experience.

Get Wyld Card Shark Tank India Business Statistics:

7. User Eligibility:

  • Requires over 1000 followers on Instagram.
  • Aimed at individuals aged 18 and above.
  1. Financials:
    • Wyld has ₹2.5 crores in the bank.
    • Monthly burn is ₹12 lakhs.
  2. Funding Rounds:
    • Raised ₹2.75 crores in January 2022.
    • Raised ₹2.5 crores in August 2022.

Shark Tank Episode Details:

10. Episode Information: – Episode Number: Season 3, Episode 8 – Air Date: 31 January 2024

  1. Investment Ask and Deal:
    • Asked for ₹50 lakhs for 0.5% equity.
    • Secured a deal of ₹75 lakhs for 1.5% equity with Shark Anupam Mittal.
  2. Company Valuation:
    • Valued at ₹50 crores.

Sharks’ Insights:

13. Investment Guidance: – Shark Anupam Mittal and other sharks appreciated the social media idea. – Concerns raised about dependency on Meta and the sustainability of the business model.

  1. Mode of Income:
    • 10% affiliate sales value from brands.
    • 1% transactional value from the Wyld card.
    • ₹599 one-time fee for the physical Wyld card.
  2. Technology Support:
    • Shark Peyush Bansal offered guidance on technology support, while Shark Anupam Mittal cautioned about potential updates in advertising algorithms.

Get Wyld Card Shark Tank India Conclusion:

16. Innovation and Challenges: – Get Wyld brings an innovative approach to cashback through social media promotion. – The business model faces challenges related to Meta dependency and customer engagement.

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Get Wyld Card Shark Tank India Episode Digital Data
  1. Sustainability:
    • Concerns raised about the sustainability of the business in a rapidly changing tech landscape.
    • Founders defended their model, citing better results compared to traditional digital advertising.
  2. Deal Closure:
    • Anupam Mittal invested ₹75 lakhs for 1.5% equity, signaling confidence in the unique social currency payment card.

Note: This review is based on the provided information and represents a hypothetical analysis of a Shark Tank episode for Get Wyld Card.

Get Wyld: Transforming Social Media Users into Marketers

Business Vision: Get Wyld envisions providing the average social media user with brand discounts through its Fintech and Martech mobile apps and the innovative Wyld Card – the world’s first social currency payment card.

About Wyld Card:

  • Nature: The Wyld Card is a Visa-powered payments card.
  • Unique Concept: Users become marketers through this card. Users shop on partner brand pages, share a photo on Instagram, and receive 30 to 100 percent cashback.
  • Business Model: It functions as a brand marketing platform, utilizing a user-backed marketing cycle, providing discount offers to social media users.

How Wyld Card Operates:

  • Digital Card: Wyld is a digital card offering brand marketing solutions.
  • User Engagement: Users, with over 1,000 Instagram followers, can apply for the card. It is available through invitation only.
  • Income Sources: Wyld generates income through affiliate sales (10% of sales value), a 1% transactional charge on the Visa card, and a one-time fee of ₹599 for the physical Wyld Card.

Get Wyld Card Shark Tank India Episode Founders:

  • Dishant Sanghvi: Holds an MCOM degree, with prior entrepreneurial experience.
  • Yash Sakhlecha: Holds a B.Tech. in Civil Engineering from IIT Bombay, with previous co-founder roles.
  • Rij Eappen: Former Chief Operating Officer, ventured into entrepreneurship post-2017.

Shark Tank India Episode Details:

  • Episode Number: Season 3, Episode 8
  • Air Date: 31st January 2024
  • Ask in Shark Tank India: ₹50 lakhs for 0.5% equity
  • Deal in Shark Tank India: ₹75 lakhs for 1.5% equity with Anupam Mittal
  • Company Valuation: ₹50 crores

Sharks’ Investment Guidance:

  • Positive Feedback: Sharks praised the unique social media-driven business model.
  • Concerns Raised: Some sharks expressed concerns about dependency on Meta and the potential impact of changes in advertising algorithms.
  • Income Model: The founders explained their three modes of income: affiliate sales, transaction charges, and card fees.

Conclusion: Get Wyld’s Wyld Card introduces an innovative approach to digital payments, leveraging the power of social media users as brand marketers. Despite concerns raised by sharks, the founders showcased a solid business model with multiple income streams. The future success of Wyld Card depends on its ability to adapt to changes in the digital landscape and maintain user engagement.

Get Wyld’s Wyld Card: Transforming Digital Payments and Empowering Social Media Users

Get Wyld Card Shark Tank India Business Vision:

  1. Get Wyld’s Vision:
    • Envisions providing the average social media user with brand discounts through innovative Fintech and Martech mobile apps and the groundbreaking Wyld Card.

About Wyld Card:

2. Nature:

  • The Wyld Card is a Visa-powered payments card, revolutionizing the traditional approach to digital payments.
  1. Unique Concept:
    • Users become marketers with the Wyld Card, allowing them to shop on partner brand pages, share photos on Instagram, and earn 30 to 100 percent cashback.
  2. Business Model:
    • Functions as a brand marketing platform, employing a user-backed marketing cycle to provide enticing discount offers to social media users.
    • Income Sources:
      • Affiliate sales: Earning a lucrative 10% of the sales value.
      • Transactional charge: Implementing a 1% charge on all Visa card transactions.
      • One-time fee: Charging ₹599 for the physical Wyld Card.

Get Wyld Card Shark Tank India Market Potential:

5. Digital Payments Landscape in India:

  • India witnesses a surge in digital payments, with a compound annual growth rate (CAGR) of 23.2% (2019-2023).
  1. Total Addressable Market (TAM):
    • The TAM for digital payments in India is estimated to reach $1.7 trillion by 2025.
  2. Ideal Target Audience:
    • Social media enthusiasts with over 1,000 followers seeking interactive and rewarding digital payment experiences.
  3. Demographics:
    • Primarily targeting the age group of 18-35, comprising active Instagram users.

Get Wyld Card Shark Tank Marketing and Distribution Strategy:

9. Digital Marketing:

  • Leveraging targeted ads on Instagram and other social platforms to reach the ideal audience.
  1. Content Strategy:
    • Engaging content highlighting cashback incentives, user testimonials, and the unique Wyld Card experience.
  2. Distribution:
    • Exclusive availability through invitation, creating a sense of exclusivity.

Get Wyld Card Shark Tank India Advantages and Challenges:

12. Advantages: – Unique concept providing a symbiotic relationship between users and brands. – Diversified income sources ensuring revenue stability.

  1. Challenges:
    • User acquisition may be challenging due to the exclusive nature of the Wyld Card.

Get Wyld Card Shark Tank India Mitigation Strategies:

14. User Engagement Campaigns: – Implementing engaging campaigns to attract influencers and build a community around the Wyld Card.

  1. Strategic Partnerships:
    • Forging partnerships with popular brands to enhance the attractiveness of the Wyld Card.

Future Business and Valuation Roadmap: 16. Expanding User Base: – Plans for expanding the user base by tapping into the vast pool of social media influencers and enthusiasts.

  1. Valuation Roadmap:
    • Strategically increasing valuation by enhancing brand partnerships, user acquisition, and revenue diversification.

Conclusion: 18. Innovation in Every Transaction: – Get Wyld’s Wyld Card introduces an innovative approach to digital payments, leveraging the power of social media users as brand marketers, ensuring a dynamic and rewarding experience in every transaction.**

WYLD: Monetizing Social Influence

About WYLD: WYLD is a platform designed for social media influencers, offering them opportunities to earn rewards and cashback by leveraging their influence to promote brands on their social media platforms. The centerpiece of their offering is the WYLD Card, India’s first social currency payment card powered by VISA, allowing users to monetize their social networks. Currently available by invitation only, the WYLD Card requires a minimum of 1000 followers to get started.

Founders of WYLD:

  • Yash Sakhlecha, Rij Eappen, and Dishant Sanghvi: These entrepreneurs co-founded WYLD, creating a platform that empowers influencers to capitalize on their social presence.

WYLD Shark Tank Pitch and Updates:

  • Season and Episode: Yash Sakhlecha, Rij Eappen, and Dishant Sanghvi pitched WYLD on Shark Tank India Season 3, Episode 8.
  • Pitch Highlights:
    • The founders emphasized the need for a card that helps influencers access better earning opportunities.
    • Influencers can apply for the card on the website, and upon approval, can shop from partner brands, sharing posts about their purchases to earn cash rewards.
    • They sought INR 50 lakhs for 0.5% equity at a valuation of INR 100 crores.

Shark Queries and Deal:

  • Peyush Bansal: Inquired about their business model and how the cashback system operates.
  • Namita Thapar: Asked about fund management and their relationship with brands.
  • Amit Jain: Discussed previous funding rounds, revenue models, and more.
  • Deal: Multiple offers were received from all the Sharks, and they accepted Anupam Mittal’s offer.

Post-Shark Tank:

  • WYLD secured a deal of INR 75 lakhs for 1.5% equity at a valuation of 50 crores from Anupam Mittal.

Company Details:

  • Name: WYLD
  • Founders: Yash Sakhlecha, Rij Eappen, and Dishant Sanghvi
  • Headquarters: Agra, Uttar Pradesh
  • Founded Year: 2023
  • Business: Social Currency Platform
  • Profitability: No (as of Shark Tank pitch, with a monthly burn of 12 lakhs)
  • Shark Tank Episode: Season 3 – Episode 8
  • Asked For: INR 50 lakhs for 0.5% equity
  • Deal: INR 75 lakhs for 1.5% equity
  • Sharks Invested: Anupam Mittal
  • Valuation Given: INR 50 Crores
  • Website: WYLD

FAQs About WYLD:

  1. Founders: Yash Sakhlecha, Rij Eappen, and Dishant Sanghvi.
  2. Profitability: No, WYLD is not profitable, with a monthly burn of 12 lakhs.
  3. Post-Shark Tank: WYLD is using the investment and guidance to scale its platform.
  4. Valuation: Secured investment at a valuation of 50 crores.
  5. How to Apply For WYLD Card: The WYLD card is currently available on an invitation-only basis, and applications can be submitted on the official website.

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