Gladful proudly presents a range of protein snacks that harmonize taste and nutrition, providing consumers with a guilt-free indulgence. They offer the perfect balance of flavor and sustenance, delivering snacks that leave individuals feeling satisfied and energized.
Discover a Delicious Protein Revolution Consumers are invited to step into the world of Gladful and revolutionize their snacking experience. Gladful’s protein snacks redefine the concept of guilt-free indulgence.
Snacks and Food Business In India (Case Study)
With a delectable range of flavors, from savory to sweet, these snacks capture attention and leave people craving for more. It’s time to bid farewell to ordinary snacks and embrace the extraordinary.
Nourish Your Body, Delight Your Taste Buds Gladful’s protein snacks serve as a testament to the fusion of health and taste. Crafted using premium ingredients, these snacks offer a nutritional boost while tantalizing taste buds.
Packed with high-quality proteins, they provide sustained energy and support an active lifestyle. Consumers can experience the joy of snacking without compromising their well-being.
Embrace Wholesome Snacking Gladful encourages individuals to reimagine snacking as a moment of nourishment and pleasure. Their protein snacks fuel the desire for wholesome choices that make a difference in well-being.
Thoughtfully crafted, these snacks not only satisfy cravings but also leave consumers feeling satiated and content. Empowered to make positive choices, individuals can embrace the benefits of Gladful’s snacks.
Experience the Joy of Gladful Consumers are urged to take the leap and experience the joy of Gladful’s protein snacks. By choosing healthier options that don’t sacrifice taste, they can elevate their snacking game.
Whether by visiting Gladful’s website or finding their products at nearby retailers, individuals have the opportunity to explore an exciting range of snacks. It’s time to treat oneself to the delightful flavors and nourishing goodness offered by Gladful’s protein snacks and enjoy snacking with a smile.
Entrepreneur Name;- Manu Sharma and Parul Sharma
About the Entrepreneur;- Gladful’s co-founders are Manu Sharma and Parul Sharma, hailing from Jaipur.
Parul Sharma holds an economics degree and an MBA.
She has a decade-long experience working as a marketing executive for Cadbury and eventually became their senior brand manager for Cadbury Dairy Milk.
LinkedIn Profiles–
| Manu Sharma | https://www.linkedin.com/in/manu-sharma-266353a2/ |
| Parul Sharma | https://www.linkedin.com/in/parulsharma123/ |
| Brand Name– | Gladful |
| Brand Website- | https://gladful.in/ |
| Business Category– | Snacks. |
| Company Valuation– | ₹14.29 Crores. |
| Equity Asked– | ₹50 Lakhs for 2% Equity |
| Deal Closed– | Yes. |
| Final Shark Tank Deal– | ₹50 Lakhs for 3.5% Equity |
| Target City/Country- | India |
| Total Addressable Market- | US$66.92bn in 2023. |
| Product/Services– | Protein Snacks |
About the Product- Gladful, co-founded by Manu Sharma and Parul Sharma from Jaipur, is a brand that offers a range of protein-packed food products such as protein cookies, protein breakfast mixes, dessert bites, and more.
The company aims to address the widespread protein deficiency issue prevalent among people of all ages in the country by offering products that are rich in protein content (4gm-6 gm per scoop or bite).
Prior to launching a new product, it is tested and approved by a strong community of 350 mothers.
Within just 9 months of its launch, Gladful has sold approximately 60,000 units of its products, which are available for purchase on its website, as well as on e-commerce platforms like Amazon and Firstcry.
The company’s goal is to develop products that can be consumed daily and to make every child protein-sufficient with Gladful.
Conclusion–
Manu Sharma and Parul Sharma initially pitched for 2% equity in their company in exchange for ₹50 lakhs. However, Namita and Aman, the Sharks, offered to invest ₹50 lakhs for a higher equity of 10%.
Anupam also made an offer to invest ₹50 lakhs for a 3.84% equity share in the company, while Amit offered the same amount for a 3.5% equity stake.
In response, Namita and Aman made a counteroffer of ₹50 lakhs again for a 4% equity share.
After some negotiation, the pitchers ultimately preferred Namita and Aman to join Amit’s deal, resulting in the final deal of ₹50 lakhs investment in exchange for a 3.5% equity share in the company being made between Amit, Aman, and Namita.
