Intense Focus Shark Tank India Episode Review
Website Information:
- Website:- Intense Focus
- Buil on E-Commerce Shopify
- SEO Improvement and Google Ads Needed
- ORGANIC TRAFFIC:- 595 organic visitors per month
Founder
- Manish Ashokbhai Chauhan is the founder of Intense Focus.
Intense Focus Vision:
- To provide a new experience of international designer eyewear to everyone.
Intense Focus Business:
- Offers sunglasses and optical frames based on five principles: color, material, comfort, and value for money.
- Incorporates international designs and cutting-edge technology.
- It aims to provide a superior experience with a wide range of designs and high-quality products.
Shark Tank India Pitch:
- Season 3, Episode 21
- Air Date: February 19, 2024
- Ask: ₹5 Crores for 5% Equity
- Deal: No Deal
- Investors: No Deal
- Company Valuation: ₹100 Crores
- Founder Manish Ashokbhai Chauhan highlighted the unique electroplating technology used in their eyewear, which is not available in India.
- He emphasized the large market demand for such eyewear and the growth potential.
Shark Judges’ Reaction:
- Shark Peyush Bansal, the founder of Lenskart, expressed his interest in the business due to his experience in the eyewear industry.
- He raised concerns about the high cost of setting up a manufacturing facility for electroplating eyewear in India.
- Other sharks also expressed concerns about the competition in the eyewear market and the company’s high valuation.
Intense Focus Business Pitch Highlights:
- Unique electroplating technology
- International designs
- High-quality products
- Large market demand
- Potential for growth
Challenges:
- High cost of setting up a manufacturing facility for electroplating eyewear in India
- Competition in the eyewear market
- High valuation of the company
Intense Focus Shark Tank Review Website Data
| Website | Platform | Intense Focus |
| Needs | SEO Improvement, Google Ads Implementation | |
| Organic Traffic | 595 per month | |
| Founder | Name | Manish Ashokbhai Chauhan |
| Intense Focus Vision | Mission Statement | Provide a new experience of international designer eyewear to everyone |
| Intense Focus Business | Products | Sunglasses & optical frames |
| Differentiation | International designs, electroplating technology | |
| Value Proposition | Superior experience with diverse designs, high-quality products | |
| Shark Tank India Pitch | Episode | Season 3, Episode 21 |
| Air Date | February 19, 2024 | |
| Ask | ₹5 Crores for 5% Equity | |
| Deal | No Deal | |
| Founder’s Pitch | Highlights | Unique electroplating technology, large market demand |
| Shark Judges’ Reaction | Interest | Peyush Bansal (Lenskart founder) |
| Concerns | High manufacturing cost, competition, high valuation | |
| Intense Focus Strengths | Competitive Edge | Unique technology, international designs, high-quality products, market demand |
| Intense Focus Challenges | Obstacles | High manufacturing cost, competition, high valuation |
| Reasons for Success | Key Strengths | Addresses growing demand, experienced founder, brand awareness potential |
| Mitigation Strategies | Addressing the Challenges | Explore alternative manufacturing solutions, partner with existing manufacturers, focus on niche markets, targeted marketing |
| Future Business | Growth Plans | Expand product range, explore international markets, offer customization |
| Valuation Increase Roadmap | Key Objectives | Revenue growth, cost optimization, brand building, strategic partnerships |
Intense Focus: Revolutionizing Eyewear with International Designs Business Plan
Intense Focus Vision:
- To provide a new experience of international designer eyewear to everyone.
Intense Focus Business:
- Products: Sunglasses & optical frames built on five principles: color, material, comfort, and value for money.
- Differentiation: International designs, cutting-edge electroplating technology (not available in India).
- Value Proposition: Superior experience with diverse designs and high-quality products.
Founder’s Pitch:
- Highlighted unique electroplating technology and large market demand.
Shark Judges’ Reaction:
- Interest: Shark Peyush Bansal (Lenskart founder) due to industry experience.
- Concerns:
- High cost of setting up an electroplating manufacturing facility in India.
- Competition in the eyewear market.
- High valuation of the company.
Intense Focus Strengths:
- Unique technology (electroplating)
- International designs
- High-quality products
- Market demand
Intense Focus Challenges:
- High manufacturing cost
- Competition from established players
- High valuation
Reasons for Success:
- Addressing a growing demand for premium eyewear with unique design and technology.
- Experienced founder with industry knowledge.
- Potential for brand awareness and growth through strategic marketing and distribution.
Mitigation Strategies:
- Explore alternative, cost-effective electroplating solutions.
- Partner with existing manufacturers to reduce initial investment.
- Focus on niche markets with premium pricing and value proposition.
- Implement targeted marketing and digital campaigns to reach ideal audience.
Future Business:
- Expand product range to cater to diverse style preferences.
- Explore international markets with high demand for designer eyewear.
- Offer customization options for personalized appeal.
Roadmap to Increase Valuation:
- Focus on revenue growth through customer acquisition and retention.
- Optimize production costs and improve profitability.
- Build brand awareness and loyalty through effective marketing.
- Secure strategic partnerships for expansion and innovation.
Conclusion:
Intense Focus offers a unique proposition in the eyewear market with its international designs and electroplating technology. However, the high manufacturing cost and competition in the market pose significant challenges. The company needs to address these challenges to achieve its vision of providing a new experience of international designer eyewear to everyone.
Intense Focus Shark Tank India Episode Review