The hotel booking portal business in India is a thriving industry that has experienced rapid growth in recent years.
The convenience of online booking and the ability to compare prices across a wide range of hotels has made this business model popular among travelers in India.
How to Start Hotel Booking Portal Business in India
In this article, we will discuss the various aspects of the hotel booking portal business in India.
Introduction to the Hotel Booking Portal Business in India
The hotel booking portal business in India refers to the online platform that allows travelers to search and book hotels across India.
These portals offer a wide range of options for travelers to choose from, including budget hotels, luxury hotels, homestays, and vacation rentals.
The convenience of booking hotels online has made this business model popular among travelers, who can compare prices, read reviews, and make bookings from the comfort of their homes.
Key Players in the Hotel Booking Portal Business in India
The hotel booking portal business in India is dominated by a few major players, including MakeMyTrip, Goibibo, Yatra, and Cleartrip.
These companies offer a wide range of hotel options and have established a strong online presence through aggressive marketing and partnerships with hotels and airlines.
Business Model of the Hotel Booking Portal Business in India
The hotel booking portal business in India operates on a commission-based model, where the portal charges a commission fee for each booking made through its platform.
This fee ranges from 10% to 25% of the booking value and varies depending on the portal and the hotel.
Benefits of the Hotel Booking Portal Business in India
The hotel booking portal business in India offers several benefits for both travelers and hoteliers. For travelers, these portals offer a wide range of hotel options and competitive pricing, making it easier to find the best deals.
For hoteliers, these portals offer a platform to reach a wider audience and increase their occupancy rates.
Challenges in the Hotel Booking Portal Business
The hotel booking portal business in India faces several challenges, including competition from offline travel agents, price undercutting by hotels, and the high cost of customer acquisition.
Additionally, the COVID-19 pandemic has had a significant impact on the travel industry, leading to a sharp decline in bookings and revenue for hotel booking portals.
Future Outlook of the Hotel Booking Portal Business
Despite the challenges, the hotel booking portal business in India is expected to continue growing in the coming years, driven by the increasing adoption of online booking and the growth of domestic tourism.
In addition, the rise of alternative accommodation options such as homestays and vacation rentals presents an opportunity for hotel booking portals to diversify their offerings and tap into new markets.
10 facts about Hotel Booking Portal Business in India
- India is one of the fastest-growing travel markets in the world, making it an ideal location for hotel booking portal businesses.
- According to a report by Statista, the revenue in the hotel booking segment in India is expected to reach US$2,761m in 2021.
- The online travel booking market in India is dominated by a few key players, such as MakeMyTrip, Goibibo, and Booking.com.
- The hotel booking portal business in India has experienced significant growth in recent years, with a rise in the number of domestic and international travelers.
- The increase in the number of budget hotels and homestays has made it easier for travelers to find affordable accommodations, further driving the growth of the hotel booking portal business.
- The Indian government has launched several initiatives to promote tourism in the country, including the ‘Incredible India’ campaign, which has helped to increase the number of tourists visiting the country.
- Mobile bookings are becoming increasingly popular in India, with many hotel booking portals offering mobile apps for easy and convenient booking.
- The rise of social media has also had an impact on the hotel booking portal business in India, with many portals using social media platforms to promote their services and engage with customers.
- The competition in the hotel booking portal business in India is intense, with portals offering various discounts, cashback offers, and loyalty programs to attract and retain customers.
- The hotel booking portal business is expected to continue growing in the coming years, with the rise of middle-class households and increased disposable income, leading to an increase in domestic and international travel.
In conclusion, the hotel booking portal business in India is a dynamic and rapidly growing industry that has transformed the way travelers book their accommodations. With the increasing adoption of online booking and the growth of domestic tourism, this business model is expected to continue thriving in the years to come.
Hotel Booking Portal Business in India(Case Study)