AI kavach Shark Tank India Episode Review

AI kavach Shark Tank India Episode Review AI Kavach – Shark Tank India Episode Review

Date: 26/Jan/2023 – Season 3

AI kavach Shark Tank India Episode Review

AI kavach Shark Tank India Episode Founder:

  • Pratyusha Vemuri Venkata

AI kavach Shark Tank India Business Overview:

  • AI Kavach is an award-winning, patented AI-powered platform designed to detect fraudulent apps, calls, messages, and any application with access to excessive sensitive permissions. Launched in September 2023, the platform boasts real-time URL scanning, AI prediction models, and a range of features to measure fraud, ensuring a claimed accuracy of 96%.
AI kavach Shark Tank India Product features

AI kavach Shark Tank India Key Points:

  • The app has gained 20,000 downloads within the first two months.
  • Real-time URL scanning and AI prediction models contribute to fraud detection.
  • The ask is 50 lakhs for 1.25% equity at a 40 Crore valuation.
  • Founder has previously secured funding of $10,000 for 0.25%.

AI kavach Shark Tank India Financial and Investment Highlights:

  • The app is currently priced at 99 INR per year.
  • Aman offered 50 lakhs for 4% at a 12.5 Crore valuation.
  • Radhika Gupta raised concerns about customer acquisition but did not invest.
  • Peeyush offered 50 lakhs for 1.25% at a 40 Crore valuation.
  • Aman matched Peeyush’s offer.
  • The founder countered, asking for 1 crore, proposing a joint investment by Aman and Peeyush for 2.5% each at a 40 Crore valuation.
  • Both Aman and Peeyush agreed to the counteroffer.

AI kavach website Observations:

  • The website (AI Kavach) currently has minimal traffic, indicating potential for growth and marketing improvement.
AI kavach Shark Tank India digital marketing data

AI kavach Shark Tank India Episode Conclusion:

  • AI Kavach successfully secured an investment from both Aman and Peeyush, demonstrating the value of its fraud detection platform in the market. The founder’s negotiation skills played a crucial role in finalizing the deal.

In-Depth Summary: AI Kavach on Shark Tank India Season 3

AI Kavach, an innovative AI-powered platform developed by Founder Pratyusha Vemuri Venkata, made waves on Shark Tank India with its cutting-edge fraud detection capabilities. Launched in September 2023, AI Kavach has quickly gained traction, amassing 20,000 downloads within just two months of its debut.

Product Features: AI Kavach boasts an impressive array of features, including real-time detection of fraudulent apps, calls, and messages, as well as monitoring apps with excessive sensitive permissions. Utilizing AI prediction models, the platform alerts users when fraudulent activity is detected, with an accuracy rate claimed to be as high as 96%.

Business Model: The platform operates on a subscription-based model, with users paying 99 INR per year for access to its fraud detection services. This accessible pricing strategy aims to attract a wide user base while ensuring sustainable revenue generation for the company.

Funding History: Prior to appearing on Shark Tank India, AI Kavach secured a funding round of $10,000, equivalent to 0.25% equity. Seeking further investment to fuel growth, the company pitched for 50 lakhs in exchange for 1.25% equity at a valuation of 40 crores.

AI kavach Shark Tank India deal funding and valuation

Shark Tank Deal: While several Sharks expressed interest in AI Kavach’s potential, it was Aman who made the first offer, proposing 50 lakhs for a 4% stake at a valuation of 12.5 crores. However, Radhika Gupta raised concerns about customer acquisition strategy, ultimately passing on the opportunity. Vineeta deferred to Aman’s expertise, opting not to invest.

Ritesh cited a lack of clarity in the pitch, while Peeyush offered 50 lakhs for 1.25% equity at the proposed valuation. In a surprising turn, Aman matched Peeyush’s offer, demonstrating confidence in the platform’s potential.

Negotiation and Agreement: Founder Pratyusha countered with a request for 1 crore, proposing that both Peeyush and Aman contribute equally for 2.5% equity each, along with 2.5% advisory shares, at the 40 crore valuation. Both Aman and Peeyush agreed to the revised terms, sealing the deal with AI Kavach.

AI kavach Shark Tank India Founder Pratyusha

Digital Presence: Despite the promising product and successful pitch, AI Kavach’s website, located at, currently struggles with low traffic. However, there is significant potential for growth through strategic digital marketing initiatives.

AI Kavach’s appearance on Shark Tank India signifies not only its technological prowess but also its potential to combat fraud in the digital realm. With the support of Aman and Peeyush, the company is poised for rapid expansion and continued innovation in the cybersecurity space.

Business Plan for AI Kavach – Fraud Detection Platform

1. Business Potential in India:

  • Rising Cyber Threats: Growing concern for cybersecurity opens avenues for AI Kavach’s services.
  • Digital Transformation: As businesses go digital, the need for fraud prevention becomes paramount.
  • Government Initiatives: Support from government initiatives for secure digital transactions.

2. Marketing Strategy for AI Kavach:

  • Educational Campaigns: Create awareness through campaigns on the risks of fraud in the digital space.
  • Industry Collaborations: Partner with industries to integrate AI Kavach as a security standard.
  • Online Presence: Establish a strong online presence through SEO, content marketing, and social media.

3. Distribution Strategy for AI Kavach:

  • Digital Integration: Collaborate with smartphone manufacturers and app marketplaces for pre-installation.
  • B2B Partnerships: Forge partnerships with businesses to integrate AI Kavach into their systems.
  • Direct-to-Consumer: Offer subscription plans directly to consumers through online platforms.

4. Good Things about AI Kavach:

  • Award-Winning Solution: Recognition enhances credibility and attracts potential clients.
  • Patented Technology: The patented AI-powered platform ensures a unique selling proposition.
  • Real-Time Scanning: AI Kavach offers real-time URL scanning for proactive fraud detection.

5. Challenges for AI Kavach:

  • Competitive Landscape: Competing with established cybersecurity brands in the market.
  • User Resistance: Convincing users about the need for an additional cybersecurity layer.
  • Adaptation Rate: Ensuring a swift adaptation of AI Kavach across diverse industries.

6. Mitigation Strategies for AI Kavach:

  • Strategic Alliances: Collaborate with established players to overcome market competition.
  • User Education Programs: Develop user-friendly educational programs to address user concerns.
  • Industry-Specific Customization: Tailor solutions for specific industries to enhance adaptation rates.


AI Kavach, with its advanced features and focus on fraud prevention, is poised to address the rising concerns of cybersecurity in India. A strategic marketing approach, efficient distribution, and mitigation strategies for challenges will contribute to the brand’s success.

1 comment

Lavina Gelani says:

Shark Tank Audits is like the magic behind the scenes that makes everything we see.

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