Zillionaire Shark Tank India Review

Zillionaire, a renowned custom jewellery brand, invites you to experience the allure of exquisite artificial jewellery that radiates elegance and opulence. With a commitment to exceptional craftsmanship and unrivaled design, Zillionaire brings forth a collection that will leave you breathless.

Step into a world where artificial jewellery transcends expectations. Zillionaire’s captivating designs are meticulously crafted to captivate your senses and ignite your passion for glamour. Each piece is a testament to the brand’s devotion to excellence, ensuring that you stand out in every room you grace.

Artificial Jewellery Business In India(Case Study)

Zillionaire’s artificial jewellery boasts an array of styles, from delicate and intricate to bold and statement-making. Whether you seek a dazzling necklace that effortlessly complements your evening gown or a pair of earrings that adds a touch of sophistication to your everyday look, Zillionaire has a treasure trove of options waiting to be explored.

With an emphasis on versatility, Zillionaire’s artificial jewellery effortlessly transitions from casual outings to formal affairs, making it an ideal choice for the modern woman who desires elegance without compromising comfort.

Zillionaire understands that true luxury lies in the art of personalization. Imagine adorning yourself with a jewellery piece that reflects your individuality and tells your unique story. With Zillionaire’s bespoke options, you can turn your dreams into reality. From custom initials to birthstone accents, each element is thoughtfully crafted to ensure your jewellery piece is a true reflection of your style and personality.

Are you ready to make a statement? Let Zillionaire be your guide to elevating your style and enhancing your allure. Discover the world of artificial jewellery that exudes magnificence, and experience the joy of owning meticulously crafted pieces that celebrate your individuality.

Visit Zillionaire’s exquisite collection today and embrace the brilliance of artificial jewellery. Unleash your inner glamour and become a true Zillionaire.

Entrepreneur Name – Aditya and Raghav

About the Entrepreneur – The founders of the company, Aditya Fathepuriya and Raghav Goyal, hail from Jaipur. Their interest in hip-hop music grew during the lockdown, and they aspired to don the jewelry adorned by hip-hop artists. Consequently, they created customized jewelry for themselves and shared a video of their creation on Instagram, which sparked their entrepreneurial journey.

LinkedIn Profile –

Brand NameZillionaire
Brand Websitehttps://zillionaireindia.com/
Business CategoryCustom Jewellery

Innovation – Yes, Zillionaire’s latest collection of “Iced Out” jewelry has garnered significant attention. With the rising popularity of hip-hop music, it’s become commonplace for rappers to don jewelry on their teeth, referred to as “iced out.” Drawing inspiration from this trend, Zillionaire revolutionized the traditional jewelry business in India.

Company Valuation₹10 crores
Equity Asked₹50 Lakhs for 3.3% Equity
Deal ClosedYes
Final Shark Tank Deal₹1 cr for 10% Equity
Target City/CountryWorldwide
ProductCustom Jewellery

About the Product – Zillionaire caters to the jewelry needs of the Gen Z generation and offers a variety of products, including pendants, rings, earrings, and more, which are popular among actors and athletes.

The company has a verified Instagram account with a following of approximately 32K users, and exclusively operates through its own website via D2C sales. Looking ahead, Zillionaire has plans to expand its business operations to Dubai, the UK, and Australia within the next two years.


Aditya and Raghav asked ₹50 Lakhs for 3.3% Equity. Shark Anupam offered ₹1 cr for 10% Equity. It concluded in a successful deal.

Zillionaire: Redefining Elegance in Custom Jewellery

  1. Introduction to Zillionaire: Elevating Elegance
    • Zillionaire, a distinguished custom jewellery brand, invites you to indulge in the allure of exquisite artificial jewellery, embodying elegance and opulence.
    • With an unwavering commitment to exceptional craftsmanship and unrivaled design, Zillionaire unveils a collection set to leave you breathless.
  2. Captivating Designs: Transcending Expectations
    • Step into a world where Zillionaire’s artificial jewellery surpasses expectations, meticulously crafted to captivate your senses and fuel your passion for glamour.
    • Each piece stands as a testament to the brand’s dedication to excellence, ensuring you stand out in every room you enter.
  3. Diverse Styles for Every Occasion
    • Zillionaire’s artificial jewellery offers an array of styles, from delicate and intricate to bold and statement-making.
    • Whether seeking a dazzling necklace for an evening gown or earrings for everyday sophistication, Zillionaire presents a treasure trove of options.
  4. Versatility for the Modern Woman
    • Emphasizing versatility, Zillionaire’s artificial jewellery seamlessly transitions from casual outings to formal affairs.
    • Ideal for the modern woman seeking elegance without compromising comfort.
  5. Luxury in Personalization: Bespoke Options
    • Zillionaire understands that true luxury lies in personalization.
    • Explore bespoke options, turning dreams into reality with custom initials, birthstone accents, and thoughtfully crafted elements reflecting your unique style.
  6. Making a Statement with Zillionaire
    • Ready to make a statement? Let Zillionaire elevate your style and enhance your allure.
    • Discover a world of artificial jewellery exuding magnificence, celebrating your individuality with meticulously crafted pieces.
  7. Meet the Founders: Aditya and Raghav
    • Entrepreneurs Aditya Fathepuriya and Raghav Goyal, hailing from Jaipur, embarked on their journey during the lockdown.
    • Inspired by hip-hop culture, they created customized jewelry, sparking the inception of Zillionaire.
  8. Brand Website and Social Media Presence
  9. Business Details and Innovation
    • Business Category: Custom Jewellery
    • Innovation: Zillionaire’s “Iced Out” jewelry collection, inspired by the hip-hop trend, has gained significant attention, revolutionizing traditional jewellery in India.
  10. Financials and Expansion Plans
  • Company Valuation: ₹10 crores
  • Equity Asked: ₹50 Lakhs for 3.3% Equity
  • Deal Closed: Yes
  • Final Deal: ₹1 cr for 10% Equity
  • Target City/Country: Worldwide
  1. Product Details and Market Presence
  • Product: Custom Jewellery
  • Zillionaire caters to Gen Z, offering pendants, rings, earrings, etc., popular among actors and athletes.
  • Operating through D2C sales on their website, Zillionaire plans expansion to Dubai, the UK, and Australia.
  1. Conclusion: A Successful Deal
  • Aditya and Raghav’s ask: ₹50 Lakhs for 3.3% Equity.
  • Shark Anupam’s offer: ₹1 cr for 10% Equity.
  • The deal successfully concluded, marking a new chapter for Zillionaire.

Note: This summary provides a comprehensive overview of Zillionaire’s journey, offerings, and the successful deal on Shark Tank India.

Zillionaire: Crafting Elegance Beyond Imagination


  1. Brand Identity: Zillionaire, a bespoke custom jewellery brand synonymous with exquisite artificial jewellery.
  2. Elegance Redefined: Unleashing a collection that marries opulence with unmatched craftsmanship.

Market Overview: 3. Business Potential in India: Capitalizing on the growing trend of personalized and artistic jewellery preferences.

  1. Total Addressable Market: Targeting individuals who appreciate unique, handcrafted jewellery for various occasions.

Ideal Target Audience: 5. Discerning Connoisseurs: Individuals seeking one-of-a-kind pieces that reflect their distinct style.

  1. Fashion Aficionados: Those who appreciate the fusion of contemporary design and timeless elegance.

Marketing Strategy: 7. Brand Ambassadors: Collaborations with influencers and personalities embodying Zillionaire’s aesthetic.

  1. Experiential Marketing: Pop-up events and exclusive showcases to provide a tactile experience for customers.

Content and Digital Marketing Strategy: 9. Visual Storytelling: Utilizing high-quality visuals to narrate the journey and artistry behind each piece.

  1. Social Media Campaigns: Engaging content highlighting the versatility and uniqueness of Zillionaire jewellery.

Distribution Strategy: 11. Online Presence: Establishing a robust e-commerce platform to reach a global audience.

  1. Boutique Partnerships: Collaborating with select boutiques to offer a curated in-person shopping experience.

Positive Aspects: 13. Craftsmanship Excellence: Zillionaire stands as a testament to exceptional craftsmanship and design.

  1. Unique Selling Proposition: Offering customisation options that set Zillionaire apart in a crowded market.

Challenges and Mitigation: 15. Artisanal Dependency: Mitigate by establishing a skilled artisan training program to ensure consistent quality.

  1. Competitive Landscape: Strengthen branding and unique offerings to differentiate Zillionaire from competitors.

Why Zillionaire Will Be Successful: 17. Customer-Centric Approach: Prioritizing customer preferences and feedback for continuous improvement.

  1. Adaptability: Staying attuned to evolving trends and consumer preferences in the jewellery industry.

Future Business Initiatives: 19. Limited Edition Collections: Introducing exclusive collections to create anticipation and demand.

  1. Global Expansion: Strategically entering international markets, tapping into a broader customer base.

Roadmap to Increase Valuation: 21. Strategic Alliances: Forming partnerships with renowned designers or luxury brands to enhance brand value.

  1. Technological Integration: Exploring innovative technologies like augmented reality for virtual try-ons.

Conclusion: 23. Elevate Your Elegance: Zillionaire envisions being a hallmark in the world of custom jewellery, weaving stories of sophistication and individuality.

Zillionaire – Where Every Piece Tells a Tale of Crafted Elegance!

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